The World’s Foremost Heavy Horse & Mule Publication
The World’s Foremost Heavy Horse & Mule Publication
The World’s Foremost
Heavy Horse & Mule Publication
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Advertise in The Draft Horse Journal

Founded in 1964, The Draft Horse Journal is recognized world-wide as the leading all-breed draft horse periodical. Read by over 21,000 draft horse enthusiasts on every continent (except Antarctica), The Draft Horse Journal is the magazine that people in this industry refer to when they want to locate supplies or services. Published quarterly, it averages over 200 pages per issue.

The Draft Horse Journal offers you two of the best advertising venues available: The Draft Horse Journal Magazine, and our Web Site. Our Advertising and Design departments can help you design an effective ad for your business, farm, club, show or sale.

Advertising Rates

1 Time

B&W

Color

Full Page

$575

$975***

2/3 Vertical

$415

$760**

2/3 Horizontal

$415

$760**

1/2 Vertical

$300

$575*

1/2 Horizontal

$300

$575*

1/3 Square

$220

$490*

1/3 Vertical

$220

$490*

1/3 Horizontal

$220

$490*

1/4 Paired

$175

$350*

1/4 Free Standing

$175

$350*

1/6 Vertical

$115

$225*

1/6 Horizontal

$115

$225*

1/6 Paired

$115

$225*

3” Ad

$85

$140*

2” Ad

$55

$100*

***Includes up to 3 photos.
**Includes up to 2 photos.
*Includes 1 photo.
All rates include Free ad design.

Rates for black & white ads do not include photos. A surcharge will be applied to photos at the rate of $10 each for black & white ads. Color ads with additional photos over the allotted amount will be charged at $75 each.
Yearly Contract Rates available on request.

Classified Ads (print edition)

  • $1 per word. Minimum $20.
  • Ads due before publication.
  • No blind ads. Information must include name, city and state. E-mail address only does not suffice.
  • Includes 3 months on this web site!

All Classified Ads Payable in Advance. Please send ad classified information for The Draft Horse Journal Magazine to:

Draft Horse Journal
P.O. Box 670
Waverly, Iowa 50677-0670
Ph: 319-352-3817
Fax: 319-352-2232
advertising@drafthorsejournal.com

The above rates are for the breeder and dealer in draft horses and mules, the harness and equipment maker, public sales, shows, pulls, plowing contests and other events involving draft animals. Commercial and Manufacturing Rates: Add 50% to the above rates – for such as feed companies, insurance companies, books, horse trailers, miniatures, etc. View Ad Rates & Specs for more information.

Submission Guidelines

NO BLIND ADS. Information must include name, city & state/province. E-mail address only does not suffice. Applies to all standard & commercial advertisers.

Submitting Photos

  • For best results please e-mail high resolution jpgs (300 dpi or higher).
  • NO Images taken off web sites please.
  • Please DO NOT place your images in a Microsoft Word Document.
  • We can use original photos of any size. They can be enlarged or reduced as needed or cropped.
  • NO inkjet printouts of photos, please.
  • Please DO NOT glue, tape or staple your photos to your ad layout.
  • Please DO NOT markup the original photo with marks for cropping.
  • Your original photos will be returned after the publication has mailed.
  • Make sure all photos, logos and clip art are of the best quality.
  • Please ensure photographers permission has been gained for the use of the photo and they are credited on the photo or ad.
  • Unaltered photos are perferred. Our design department can help with your photo editing requests.

Submitting Ads

  • If you are providing a finished “ready-to-go” ad, it must be to our EXACT specifications found on this page.
  • Our preferred accepted file format is high resolution pdf, tiff or jpg files.
  • Files must be CMYK or grayscale, 300 dpi.
  • We CAN NOT use Microsoft Publisher files, Such layouts are incompatible with our system and need to be reset.
  • Ads will run as they are provided, however DHJ may alter ads not created to fit our specs/templates.
  • “Ready-to-go” Ads may be submitted via e-mail or request our FTP information.
  • Always follow up with a phone call to be sure that we received your files and that they are useable/correct.

Full Page Ads

  • Live area 7.33”w x 9.5”h (text is safe within these measurements).
  • Trim size 8”w x 10.75”h. Add 1/8” (.125”) bleeds to all sides.
  • Please, no text .65” from bottom of page (trim), to make room for DHJ folio.

Ad Deadlines

Spring Annual Broodmare Issue – January 20

Summer Annual Horse Sale issue – April 20

Autumn Annual Workhorse Issue – July 20

Winter Annual Holiday & Stallion Issue – October 20

To Advertise, or for More Information

Contact the Draft Horse Journal. 319-352-3817 or e-mail. advertising@drafthorsejournal.com